Blog posts
CAPUANI – The Soul of Naples as Exceptional Perfume Art
CAPUANI unites the passionate soul of Naples with the fine art of exclusive niche perfumery. The exceptional Extraits de Parfum by Mark Buxton and Bertrand Duchaufour tell fascinating stories of Me...
New means unused. Why we make no compromises when it comes to luxury perfume.
A luxury perfume is a promise of quality, trust, and the magic of the first spray – but what happens when a niche perfume is opened, used, and then returned? scent amor explains where the statutor...
TRUDON CARMEN – The Woman Who Refused to Be Tamed
She loved passionately, but her freedom was non-negotiable: With TRUDON CARMEN Parfum, French perfumer Émilie Bouge transforms the indomitable spirit of an immortal opera heroine into a sensual fr...
Parfums de Marly CRÉCY – the new fragrance legend of the Les Extraits Collection
With CRÉCY Extrait de Parfum, Parfums de Marly expands its exclusive Les Extraits Collection with a fourth extraordinary fragrance personality. Blackcurrant, Rose, powdery Iris, and warm woods come...
BOIS IMPÉRIAL – Two Souls of a Fragrance: Eau de Parfum or Extrait de Parfum?
One fragrance, two fascinating personalities: Essential Parfums BOIS IMPÉRIAL Eau de Parfum captivates with Thai basil, Timut pepper and Akigalawood, while the Extrait de Parfum opens up a new dim...
Parfums de Marly LES EXTRAITS – Three Masterpieces of Royal Perfumery
With LES EXTRAITS, Parfums de Marly presents three exceptional Extraits de Parfum that combine regal opulence, precious fragrance materials, and modern French Haute Parfumerie. CARIOS, ERAGON, and...
Fischersund QUARTER TO FIVE (4:45) – When Reykjavík tumbles outside at 4:45 AM
Fischersund QUARTER TO FIVE (4:45) captures the moment when Reykjavík's nightlife meets the glaring light of an Icelandic summer morning. A roughly 20-year-old bar stool from Kaffibarinn was crushe...
D:SOL MMXVI – Mediterranean perfume artistry beyond the obvious
D:SOL translates Mediterranean atmosphere into modern perfume art – shaped by light, landscape, material, and memory. With AZURIS Eau de Parfum, the brand shows just how independent a fresh, salty-...
Launch - Niche fragrances by NUIT VAGABONDE – When the night lives on upon the skin
NUIT VAGABONDE tells the story of a night in three olfactory acts with NOCTURNE MEMORY – from encounter to intimacy to memory. CUIR DE PEAU, PEAU DE CUIR, and LA TRACE – The Dream combine French ni...
Discounts generate sales and liquidity in the short term, but they cannot fix a flawed cost structure. Those who permanently sell luxury goods at the lowest price will eventually damage the very va...
Behind the beautiful facade 1: The cheapest price wins the contract
The biggest damage from permanent discounts is not the lost profit from a single sale, but the loss of trust in the regular price. If customers only wait for the next promotion, luxury loses a cruc...
Escentric Molecules ESCENTRIC 02 Extrait de Parfum – the revolution becomes intimate
Escentric Molecules ESCENTRIC 02 Extrait de Parfum combines radiant freshness with the sensual warmth of Ambroxan. Discover Geza Schön, the success story of molecule fragrances and the first Berlin...
How Cheap Can Perfume Be? Part II – Pieper and the Contradiction of an Entire Industry
Consolidation Instead of a Family Business: After about 95 years, Pieper ceased to be an owner-managed company. The French Konckier family (Bogart Group) acquired all shares in order to counter thi...
AZMAN - when Dubai doesn't smell of clichés
AZMAN Perfumes combines the oud tradition of Dubai with modern niche perfumery and the creative signature of founder Husen Baba. AZMAN OH MY SHISHA! Extrait de Parfum by Sultan Pasha unites tea, ch...
ATARATMA – Scents for the Soul: When India, London, and Grasse merge into a new fragrance language
ATARATMA LONDON combines Indian fragrance culture with modern French niche perfumery and exceptional perfumers such as Paul Guerlain, Fanny Bal, and Caroline Dumur. High-quality LMR Naturals by IFF...
NUIT VAGABONDE – When the night lives on the skin
NUIT VAGABONDE transforms French niche perfumery into an intimate cinema of memory, skin, and desire. CUIR DE PEAU, PEAU DE CUIR, and LA TRACE, with NOCTURNE MEMORY, tell a nocturnal story in three...
How cheap can perfume be? When discounts destroy the market – and ultimately others pay the price
High revenue does not automatically mean a healthy business. Permanent discounts can eat into margins, damage the price perception of brands, and put the entire perfumery retail sector under pressu...
Kintsugi Perfumes KINGDOM COME – when the Middle Ages begin to smell divine
Kintsugi Perfumes KINGDOM COME Eau de Parfum translates the medieval world of "Kingdom Come: Deliverance II" into a modern unisex niche fragrance. Crisp apple, healing herbs, forest honey, frankinc...
L’Eau Maliz Portraits – four new fragrances, four facets of personality
The L’Eau Maliz Portraits Collection transforms four distinctive personalities into extraordinary Extraits de Parfum. AVANTI MAESTRO, DANSE AVEC MOI, KYRIOS, and VIAGGIA CON ME speak of creativity,...
When suddenly every fragrance wants to be niche
Suddenly, almost every fragrance wants to be a niche fragrance – but a high price, a heavy bottle, and a dramatic story don't automatically make an extraordinary perfume. scent news reveals what tr...
Astrophil & Stella – when great perfumers reach for the stars
Astrophil & Stella combines Italian fantasy with the distinctive signature of internationally renowned perfumers. The new Extraits PEPPERKORN and SAMBALIA tell the stories of two completely dif...
BeauFort London – British perfumery against the current
BeauFort London unleashes four exceptional niche fragrances in new transparent glass bottles: THE GRUDGE, CAPE WRATH, PYROCLASM, and SIRENIDE. Smoke, sea, metal, leather, and British myths combine ...
When niche fragrance was still truly niche
Back when niche fragrances in Germany were still a real insider tip, Georg R. Wuchsa began introducing international fragrance artistry to a new audience in 2000. More than 25 years later, he conti...
After the heat comes temptation – niche fragrances for long summer nights
When the sun goes down, perfumery's most sensual hour begins. These niche fragrances for long summer nights don't rely on loud freshness, but on skin, rose, tuberose, musk, spices, dark fruit, and ...
Summer Scents for Hot Days – Niche Fragrances That Don't Sweat, But Shine
Which niche fragrances truly work when the weather gets hot? At high temperatures, a fragrance needs air, balance, and character – no sticky sweetness, no heavy vanilla, no overwhelming olfactory p...
BOIS IMPÉRIAL by Essential Parfums – why this fragrance will be unstoppable in 2026
Essential Parfums BOIS IMPÉRIAL Eau de Parfum by Quentin Bisch is one of those rare niche fragrances that are immediately understandable yet possess character. Freshness, wood, spice, and modern ra...
Marrakech Impérial – Morocco's Soul as a Luxurious Niche Perfume
Marrakech Impérial combines Moroccan fragrance culture, modern haute perfumery, and the signature of Chris Maurice to create intense Extraits de Parfum full of Oud, Saffron, Amber, Leather, Vanilla...
The Different Company – 26 years different from the others, now back at scent amor
From Jean-Claude Ellena's transparent perfumery to fragrance concentrations of more than 50 percent: Discover the history of The Different Company and the new collection Extraits Extrêmes with five...
New Notes – Italy's new olfactory voice between sensuality, rebellion, and skin
New Notes represents modern niche fragrances from Italy that combine natural raw materials, expressive molecules, and sensual skin proximity into intense Extrait de Parfum compositions. New Notes P...
Scent as Personality: How Niche Fragrances Emphasize Individuality and Authenticity
Niche fragrances are more than beautiful accords on the skin – they speak of personality, memory, attitude, and the freedom to consciously choose your own scent. At scent amor, you can discover alm...
Laboratorio Olfattivo Fioriture – Jean-Claude Ellena makes flowers speak a new language
Laboratorio Olfattivo Fioriture opens a new floral chapter with In_Carnation, Jasminade, and Rose me Twice by Jean-Claude Ellena. Three modern niche fragrances showcase carnation, jasmine, and rose...
scent amor – where the name comes from and what it means to convey
scent amor stands for the love of fragrance, for curated niche fragrances and for a personal fragrance culture beyond the mainstream. The name combines "scent" as a fragrant trace with "amor" as an...
Skin Chemistry in Perfume – Myth, Science, and Why Fragrances Smell Different on Everyone
What does skin chemistry in perfume really mean – and why do niche fragrances often smell differently on skin, paper, and other people? This scent news report explains, factually and understandably...
Andy Tauer – The Swiss Perfume Artist and the Art of Independent Niche Perfume and His New Scent
Andy Tauer is one of the defining voices in independent perfumery and demonstrates with Tauer Perfumes how much character, depth and soul a true niche perfume can possess. The new fragrance L’AIR D...
Essential Parfums AMBRE LATTE by Jordi Fernandez – Gourmand Grows Up
Essential Parfums AMBRE LATTE is a modern niche fragrance that combines warm almond milk, roasted tonka bean, creamy Dulce de Leche and elegant amber woods into a sensual gourmand with a clear stru...
Escentric Molecules – the fragrance that invisibly revolutionized perfumery
Escentric Molecules, with Molecule 01 and Iso E Super, revolutionized modern niche perfumery by making a single fragrance molecule the star. Geza Schoen's brand is known for transparent, intimate n...
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Our fragrance news.
Curated for you.
To subscribe to our newsletter and secure your discount, please accept our cookies. Also, make sure that your ad blocker (uBlock, AdBlock) is disabled and JavaScript is enabled.