Heeley - Vetiver Veritas – Eau de Parfum -

Woody, Citrus

Heeley VETIVER VERITAS Eau de Parfum

The Pure Truth of Vetiver

With VETIVER VERITAS, James Heeley has created a fragrance devoted to purity and essence. No ornament, no disguise – only the raw, unyielding beauty of vetiver itself. Imagine a landscape where tall grasses whisper in the wind, the soil radiates warmth beneath the sun, and the earth releases its dry, smoky breath into the air. This fragrance is 100% natural, uncompromisingly direct, and yet infused with quiet elegance. VETIVER VERITAS is an ode to authenticity, to the timeless power of nature distilled into scent, and to a truth that reveals itself in every breath.

Haitian Vetiver – a Heart of Earth

At the very core of VETIVER VERITAS lies Haitian vetiver of the highest quality, making up more than 90% of the formula. Its character is immediately present: the dry, root-like intensity of sun-warmed earth, its woody smoke, and grassy depth rising in waves of quiet power. This vetiver is nuanced and faceted – earthy and spicy, woody and austere, carrying both strength and refinement. Subtle green and citrus notes weave freshness into the composition without overshadowing the protagonist. For connoisseurs, VETIVER VERITAS is a revelation: a fragrance that resists embellishment and instead exalts the elemental truth of its raw material.

Nature, Craft, and the Vision of James Heeley

To compose a fragrance entirely from natural ingredients has become a rarity in modern perfumery, a challenge given today’s strict regulations and limitations. Yet James Heeley chose this uncompromising path. The Haitian vetiver used here is sourced sustainably, from a transparent and ecologically responsible origin, grown and harvested under Fair Tradeprinciples. Even the alcohol in VETIVER VERITAS is natural, distilled from rye and lavender. Heeley demonstrates that true luxury lies not only in complex accords but also in simplicity, transparency, and reverence for nature’s essence.

With VETIVER VERITAS, he presents a statement as much as a perfume: a scent that embodies honesty, strength, and timeless elegance. It is not merely worn, but lived – a reminder that the most profound beauty is found in authenticity. Discover the raw and powerful purity of VETIVER VERITAS now at scent amor.

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