Pana Dora - Velvet Iris – Eau de Parfum -

Floral

Pana Dora VELVET IRIS Eau de Parfum

The velvety elegance of iris

With VELVET IRIS Eau de Parfum, Pana Dora Sweden introduces a fragrance that celebrates the timeless beauty of one of perfumery’s most precious flowers – the iris – while infusing it with a modern, adventurous spirit. This scent is not merely a perfume; it is an olfactory story about freedom, courage, and the irresistible pull of discovery. Created by perfumer Ibrahim Al-Zouabi, who founded Pana Dora in Emmaboda, Sweden, the fragrance reflects his vision of capturing both the raw poetry of nature and the refined artistry of luxury perfumery. In VELVET IRIS, iris becomes more than a floral note – it is the soul of the composition, velvety and earthy, graceful yet daring. From the very first spray, a sparkling blend of bergamot and juicy pear sets the tone, creating a vivid opening that feels like fresh air rushing in after a long winter. This is a perfume designed to transcend boundaries and ignite the spirit of adventure.

A fragrance composition between light and shadow

The fragrance composition of VELVET IRIS Eau de Parfum reveals itself in carefully orchestrated layers. The opening dazzles with the crisp, zesty brightness of bergamot, softened by the luscious sweetness of pear. This lively introduction quickly gives way to the heart, where iris takes center stage. Powdery, creamy, and slightly earthy, the iris note here is both sophisticated and sensual, lending the perfume its unique velvet texture. Jasmine adds a touch of floral femininity, while heliotrope brings creamy almond-like nuances that enrich the bouquet. Together, these elements create a heart that feels both luminous and grounded, airy yet substantial.

As the fragrance deepens, the base notes reveal an enveloping warmth. Amber radiates with golden intensity, vetiver adds an earthy, smoky edge, and vanilla softens the entire composition with its sweetness. Yet what truly sets VELVET IRISapart are the modern, unexpected twists woven into its base: a hint of dark chocolate introduces gourmand richness, while bitter orange adds zest and contrast, echoing the duality of light and shadow. The result is a composition that is at once classic and contemporary, familiar yet surprising. VELVET IRIS Eau de Parfum is not simply a floral perfume; it is a journey into complexity, balance, and elegance.

Pana Dora Sweden – artistry shaped by orris butter

At the heart of VELVET IRIS lies one of perfumery’s most treasured materials: orris butter, extracted from the roots of the iris plant. Known for its powdery, woody, and earthy qualities, orris butter lends depth and longevity to fragrances, acting as both a signature note and a natural fixative. In VELVET IRIS Eau de Parfum, it provides a luxurious texture, binding the citrus, floral, and gourmand elements into a seamless whole. This dedication to rare and precious raw materials reflects the philosophy of Pana Dora Sweden, founded in 2019 by Ibrahim Al-Zouabi after three decades of experience with leading international fragrance houses. His mission was to create perfumes that tell stories – of Swedish landscapes, of cultural encounters, and of human emotions – through unique compositions crafted entirely in-house.

Every Pana Dora fragrance is bottled in the brand’s iconic flacon crowned with a stag’s head, a symbol of the wild and majestic Nordic wilderness. VELVET IRIS Eau de Parfum embodies this spirit perfectly: refined, strong, and deeply connected to nature. It is a niche fragrance for those who dare to embrace contrasts – the softness of velvet with the strength of earth, the sweetness of chocolate with the sharpness of orange, the tenderness of flowers with the depth of wood and amber.

Discover this luxurious creation at scent amor and let VELVET IRIS become your personal signature of elegance and adventure.

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