{"product_id":"ataratma-aroha-absolute","title":"Aroha Absolute","description":"\u003cdiv class=\"\" data-turn-id-container=\"request-6a8e9d3b-90c0-83eb-8440-feccb751543d-13\" data-is-intersecting=\"true\"\u003e\n\u003csection class=\"text-token-text-primary w-full focus:outline-none has-data-writing-block:pointer-events-none [\u0026amp;:has([data-writing-block])\u0026gt;*]:pointer-events-auto R6Vx5W_threadScrollVars scroll-mb-[calc(var(--scroll-root-safe-area-inset-bottom,0px)+var(--thread-response-height))] scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20svh)))]\" dir=\"auto\" data-turn-id=\"request-6a8e9d3b-90c0-83eb-8440-feccb751543d-13\" data-turn-id-container=\"request-6a8e9d3b-90c0-83eb-8440-feccb751543d-13\" data-testid=\"conversation-turn-22\" data-turn=\"assistant\"\u003e\n\u003cdiv class=\"text-base my-auto mx-auto pb-8 [--thread-content-margin:var(--thread-content-margin-xs,calc(var(--spacing)*4))] @w-sm\/main:[--thread-content-margin:var(--thread-content-margin-sm,calc(var(--spacing)*6))] @w-lg\/main:[--thread-content-margin:var(--thread-content-margin-lg,calc(var(--spacing)*16))] px-(--thread-content-margin)\"\u003e\n\u003cdiv data-conversation-screenshot-content=\"\" class=\"[--thread-content-max-width:40rem] @w-lg\/main:[--thread-content-max-width:48rem] mx-auto max-w-(--thread-content-max-width) flex-1 group\/turn-messages focus-visible:outline-hidden relative flex w-full min-w-0 flex-col agent-turn\"\u003e\n\u003cdiv class=\"flex max-w-full flex-col gap-4 grow\"\u003e\n\u003cdiv data-message-author-role=\"assistant\" data-message-id=\"001e8ec4-6423-4ae4-a46b-6bce6dbb06ef\" data-turn-start-message=\"true\" dir=\"auto\" data-message-model-slug=\"gpt-5-6-thinking\" class=\"min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal outline-none keyboard-focused:focus-ring [.text-message+\u0026amp;]:mt-1\" tabindex=\"0\"\u003e\n\u003cdiv class=\"flex w-full flex-col gap-1 empty:hidden\"\u003e\n\u003cdiv class=\"markdown prose dark:prose-invert wrap-break-word w-full light markdown-new-styling\"\u003e\n\u003ch2 data-section-id=\"st4o5f\" data-start=\"0\" data-end=\"44\"\u003eAtaratma AROHA ABSOLUTE Extrait de Parfum\u003c\/h2\u003e\n\u003ch3 data-section-id=\"gjlj0g\" data-start=\"46\" data-end=\"117\"\u003eWhen strawberry and mango meet incense, cool stone and temple woods\u003c\/h3\u003e\n\u003cp data-start=\"119\" data-end=\"641\"\u003e\u003cstrong data-start=\"119\" data-end=\"164\"\u003eAtaratma AROHA ABSOLUTE Extrait de Parfum\u003c\/strong\u003e is an unusual \u003cstrong data-start=\"179\" data-end=\"205\"\u003eunisex niche fragrance\u003c\/strong\u003e that brings together two worlds that seem almost contradictory at first: the exuberant sweetness of ripe fruit and the quiet, almost sacred atmosphere of a temple. \u003cstrong data-start=\"370\" data-end=\"410\"\u003eStrawberry, mango and orange blossom\u003c\/strong\u003e glow through a veil of incense, while patchouli, vetiver and labdanum evoke cool stone, polished wood and smouldering resins. The fragrance begins fruity and playful, then gradually becomes darker, earthier and more contemplative.\u003c\/p\u003e\n\u003cp data-start=\"643\" data-end=\"1013\"\u003eThe name “Aroha” refers to the Sanskrit idea of \u003cstrong data-start=\"691\" data-end=\"711\"\u003espiritual ascent\u003c\/strong\u003e – a movement upwards that can describe both rising musical notes and the soul’s progression towards a higher state of awareness. Perfumer \u003cstrong data-start=\"850\" data-end=\"871\"\u003eNelly Hachem-Ruiz\u003c\/strong\u003e drew inspiration from temples and sacred places across Asia. \u003cstrong data-start=\"933\" data-end=\"951\"\u003eAROHA ABSOLUTE\u003c\/strong\u003e becomes an imaginary offering of fruits, flowers and incense.\u003c\/p\u003e\n\u003ch3 data-section-id=\"xnnjxt\" data-start=\"1015\" data-end=\"1049\"\u003eAtaratma – Scents for the Soul\u003c\/h3\u003e\n\u003cp data-start=\"1051\" data-end=\"1493\"\u003e\u003cstrong data-start=\"1051\" data-end=\"1063\"\u003eAtaratma\u003c\/strong\u003e combines Indian spirituality, Ayurveda and traditional fragrance culture with contemporary French perfumery. The brand name unites “Attar”, the centuries-old tradition of concentrated perfume, with “Atma”, the Sanskrit word for soul. The guiding idea \u003cstrong data-start=\"1315\" data-end=\"1338\"\u003eScents for the Soul\u003c\/strong\u003e captures the philosophy of the house: fragrance should do more than simply smell beautiful; it should accompany mood, perception and emotional experience.\u003c\/p\u003e\n\u003cp data-start=\"1495\" data-end=\"1826\"\u003e\u003cstrong data-start=\"1495\" data-end=\"1513\"\u003eAROHA ABSOLUTE\u003c\/strong\u003e belongs to the ATMA Collection, which explores spiritual connection and inner balance. What makes this interpretation especially compelling is how unpredictable it feels. Instead of creating a purely meditative incense perfume, \u003cstrong data-start=\"1742\" data-end=\"1754\"\u003eAtaratma\u003c\/strong\u003e builds a vivid contrast between youthful fruitiness and ancient ritual.\u003c\/p\u003e\n\u003ch3 data-section-id=\"19oqp5j\" data-start=\"1828\" data-end=\"1869\"\u003eAn offering of strawberry and incense\u003c\/h3\u003e\n\u003cp data-start=\"1871\" data-end=\"2111\"\u003eThe first impression of \u003cstrong data-start=\"1895\" data-end=\"1922\"\u003eAtaratma AROHA ABSOLUTE\u003c\/strong\u003e is surprisingly juicy. \u003cstrong data-start=\"1946\" data-end=\"1960\"\u003eStrawberry\u003c\/strong\u003e appears ripe, sweet and almost candied, accompanied by nuances of mango and sweet citrus. Yet this carefree brightness does not remain alone for long.\u003c\/p\u003e\n\u003cp data-start=\"2113\" data-end=\"2492\"\u003eVery quickly, \u003cstrong data-start=\"2127\" data-end=\"2149\"\u003eolibanum – incense\u003c\/strong\u003e rises through the fruit. Its resinous, citrus-like, slightly medicinal and smoky facets completely transform the sweetness. The strawberry loses any sense of innocence and takes on something more mysterious. This is where the originality of the fragrance lies: fruit and incense do not merely sit next to each other; they reshape one another.\u003c\/p\u003e\n\u003ch3 data-section-id=\"1pnv8zr\" data-start=\"2494\" data-end=\"2552\"\u003eOrange blossom, cistus and the warmth of golden resins\u003c\/h3\u003e\n\u003cp data-start=\"2554\" data-end=\"2784\"\u003eAt the heart, \u003cstrong data-start=\"2568\" data-end=\"2608\"\u003eMoroccan Orange Blossom Absolute LMR\u003c\/strong\u003e brings honeyed yet fresh floral radiance. Jasmine adds another important floral dimension and links the composition to one of the most culturally significant flowers in India.\u003c\/p\u003e\n\u003cp data-start=\"2786\" data-end=\"3018\"\u003eParticularly important is \u003cstrong data-start=\"2812\" data-end=\"2831\"\u003eCistus Absolute\u003c\/strong\u003e from rock rose. This material has warm, ambery, leathery and sun-soaked herbal facets. It deepens the incense while creating a bridge between the bright floral notes and the darker base.\u003c\/p\u003e\n\u003cp data-start=\"3020\" data-end=\"3229\"\u003eThe imagery changes as the fragrance develops: from a bowl filled with fruit and blossoms, the temple itself slowly emerges – smoke in the air, sun-warmed resins, cool stone surfaces and wood polished by time.\u003c\/p\u003e\n\u003ch3 data-section-id=\"djmz2h\" data-start=\"3231\" data-end=\"3290\"\u003ePatchouli and vetiver bring the fragrance back to earth\u003c\/h3\u003e\n\u003cp data-start=\"3292\" data-end=\"3600\"\u003eIn the base, \u003cstrong data-start=\"3305\" data-end=\"3349\"\u003eIndonesian Patchouli LMR and Vetiver LMR\u003c\/strong\u003e create a fascinating counterpoint to the sweetness of the fruit. Patchouli feels earthy, slightly mossy and subtly fruity, while vetiver adds dry, smoky and woody accents. A touch of \u003cstrong data-start=\"3533\" data-end=\"3544\"\u003evanilla\u003c\/strong\u003e preserves a trace of the fragrance’s initial sweetness.\u003c\/p\u003e\n\u003cp data-start=\"3602\" data-end=\"3843\"\u003eAs a result, \u003cstrong data-start=\"3615\" data-end=\"3633\"\u003eAROHA ABSOLUTE\u003c\/strong\u003e remains full of contrasts deep into the drydown: sweet and smoky, luminous and dark, playful and spiritual. With a \u003cstrong data-start=\"3749\" data-end=\"3782\"\u003e29% perfume oil concentration\u003c\/strong\u003e, the Extrait has a strong presence and impressive longevity.\u003c\/p\u003e\n\u003ch3 data-section-id=\"kybtlb\" data-start=\"3845\" data-end=\"3905\"\u003eNelly Hachem-Ruiz – spirituality without incense clichés\u003c\/h3\u003e\n\u003cp data-start=\"3907\" data-end=\"4236\"\u003ePerfumer \u003cstrong data-start=\"3916\" data-end=\"3937\"\u003eNelly Hachem-Ruiz\u003c\/strong\u003e is particularly interested in raw materials with a strong identity of their own and in their colour, texture and emotional impact. In \u003cstrong data-start=\"4072\" data-end=\"4099\"\u003eAtaratma AROHA ABSOLUTE\u003c\/strong\u003e, this approach is especially clear. Incense is not used merely as a dark backdrop; it meets strawberry, mango and white florals head-on.\u003c\/p\u003e\n\u003cp data-start=\"4238\" data-end=\"4548\"\u003eThis makes \u003cstrong data-start=\"4249\" data-end=\"4294\"\u003eAtaratma AROHA ABSOLUTE Extrait de Parfum\u003c\/strong\u003e an exceptional \u003cstrong data-start=\"4310\" data-end=\"4327\"\u003eniche perfume\u003c\/strong\u003e for anyone who enjoys fruity fragrances but wants more than straightforward sweetness. Discover \u003cstrong data-start=\"4424\" data-end=\"4442\"\u003eAROHA ABSOLUTE\u003c\/strong\u003e at \u003cstrong data-start=\"4446\" data-end=\"4460\"\u003escent amor\u003c\/strong\u003e – a fascinating meeting of juicy fruit, sacred incense, golden resins and earthy woods.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e","brand":"Ataratma","offers":[{"title":"50 ml","offer_id":54470239289628,"sku":"11629-50","price":230.0,"currency_code":"EUR","in_stock":true},{"title":"Sample 2,5 ml","offer_id":54470239322396,"sku":"11629-A","price":15.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/4426\/0892\/files\/AROHA_ABSOLUTE_Parfum_Ataratma.png?v=1787674179","url":"https:\/\/www.scentamor.de\/en\/products\/ataratma-aroha-absolute","provider":"scent amor","version":"1.0","type":"link"}